A short interview with Dejan Milosevic, CTO at Finanex.
Let’s talk about your organization. What is your core business?
"Finanex is a financial services company that allows individual investors to trade on an equal basis, without facing dealers as counterparts through its TargetTrade platform, which will be launched soon".
Could you let us know any further information?
"The company intends to license its TargetTrade trading platform to white labels".
Who is the typical user of your product or service?
"Private investors who are looking for a brand new approach to trading."
What do you do for Finanex and what are you responsible for?
"I am currently managing a team of Java and Flash developers, while taking care of some specific, critical tasks myself".
What does your application or service do?
"TargetTrade allows individual traders to face each others instead of facing professional counterparts such as dealers and institutional investors whose capital, skills, information and tools far exceed those of the individual investors. TargetTrade gives traders a significantly different, far more exciting, trading experience than that of the common trading instruments.".
Why TargetTrade is different, among many others trading platforms?
"TargetTrade’s new financial instrument allows individual traders to trade on an equal basis, without facing dealers as counterparts".
What functionalities are powered by Lightstreamer?
"Lightstreamer is used for the real-time visualization of trading parameters in users' browsers".
Is your main application based on HTML or other front-end technologies?
"We opted for HTML, and a Flash app for the main trading flow".
Do you provide any native apps for smartphones and tablets?
"Yes, for iPhone for now. Others will follow soon".
Do you use Lightstreamer for bi-directional data push (that is, also for sending messages from the client to the server)?
"Yes, specifically when a user engages an action regarding trading".
What other features of Lightstreamer are you taking benefit from?
"We have integrated Lightstreamer features to enhance the platform security, and we appreciate the low latency that the solution can offer".
Why TargetTrade have chosen Lightstreamer among many others solutions, both commercial and free? We would be very grateful if you would like to provide a short recommendation to testify your experience with Lightstreamer technology and its support team.
"This is the most comprehensive solution for our needs. The replies to our questions were always very detailed and technical, getting right to the point".